Posted: 15/03/2023
Location: Online
Date: 28th March 2023
Time: 8:30 - 9:00 am US ET
Join Blackbird CEO, Ian McDonough, at 1MediaWorld for a fireside chat about building sustainable technology for the media and broadcast industry. Ian will discuss:
- how the media industry can integrate sustainable technologies to reduce its environmental impact while maintaining profitability and competitiveness in the market
- innovative examples of sustainable tech currently being used in the media industry
- how media companies can collaborate with tech companies and policymakers to create incentives and regulations that promote the development and adoption of sustainable technologies in the industry
- how the media industry can use its influence to educate and engage audiences about the importance of sustainability and the role that sustainable technologies can play in addressing environmental challenges
- key challenges that the media industry faces when attempting to adopt sustainable technologies, and how can these challenges be effectively addressed to ensure a smooth transition
- what strategies can be employed to reduce the carbon footprint of the media industry while still meeting audience demands for high-quality content
- how media companies can collaborate with external stakeholders, such as suppliers, content creators, and advertisers, to develop a comprehensive approach to sustainability across the entire value chain
Register your place here.

Blackbird is best-of-breed
Jon Hanford - Group CTO, Deltatre