Forscene will host a presentation by OTT Innovator of the Year, Guy Tasaka at IBC 2016’s Technology in Action Theatre. The presentation, “Efficiency, speed, innovation – the key ingredients to delivering your breaking news content,” explores how the news industry has adapted for OTT and social delivery, and is scheduled for Saturday, Sept. 10, at 2p.m.
Tasaka has more than 20 years of experience helping traditional media and content companies – including The New York Times, LibreDigital (formerly Newsstand), Page Foundry, Macworld and Ziff-Davis Publishing – to implement digital strategies. He is the founding member of digital media strategy consulting firm, Tasaka Digital and chief digital officer for Calkins Digital – pioneers in over-the-top news, and part of Calkins Media Incorporated.
Calkins Media Incorporated reaches 3.4 million people each week through their newspaper, digital video and broadcast television stations in the Eastern U.S. Calkins Digital provides end-to-end solutions for streaming video content over-the-top, helping media companies and brands launch and run multiple OTT channels on platforms and devices including Roku, Amazon Fire TV, Apple TV & iOS and Android mobile apps. The company uses Forscene’s professional video editing software for live-feed capture, editing, closed-caption, and web publishing as part of an integrated streaming and video-on-demand solution provided by Field59. Together, Calkins Digital, Field59 and Forscene allow broadcasters and content creators like WWSB ABC7 and Schurz Communications to distribute, curate and monetise OTT content.
“Field59 and Forscene have been excellent partners for Calkins”, said Guy Tasaka, chief digital officer, Calkins Digital. “As we go over-the-top to provide our audiences and our clients with a great TV experience, they have been instrumental in fine tuning each step of the process, delivering the highest quality video possible for our OTT channels. I’m looking forward to sharing my experience in transforming news distribution with IBC 2016 visitors.”
The IBC Technology in Action Theatre consists of a series of free-to-attend industry case studies covering the themes of Cloud, IP, Production, Post Production and Delivery, giving visitors the opportunity to see technology in action as it intersects all aspects of the industry. During Forscene’s session, Tasaka will explore the recent changes to the news landscape and the new tools and workflows designed specifically for creation and delivery of digital news content.
“With 67% of consumers now seeing breaking news stories on social media rather than traditional broadcast TV, speed and budget efficiencies brought through cloud technology has never been a more prominent need in news workflows,” said Jason Cowan, director of business development at Forbidden. “Guy Tasaka is a leader in OTT news and we’re looking forward to making his experience and expertise available to all IBC 2016 visitors at the Technology in Action Theatre.”