Recognised leader in non-scripted TV production, Magilla Entertainment has licenced professional video editing software, Forscene for one year. The New York based production company intends using the software to streamline their post workflow and bring down costs on a variety of reality shows including the recent 18 episode uporder of “Diesel Brothers” for Discovery Channel.
Diesel Brothers follows Heavy D, Diesel Dave and their crew at Dieselsellerz, the go-to destination for diesel lovers looking for tricked-out trucks, crazy stunts, pranks and antics. The series premiered in January of this year on Discovery Channel. Producing the show involves multiple cameras and features a number of truck builds that span several weeks, generating thousands of hours of footage. The Magilla team were looking for a solution that would provide access to the footage immediately after it was shot, allow them to log and search during production and help them scale down on the amount of material shot through collaboration between the production and post teams.
Other cloud-based solutions investigated were disregarded because they required extensive or expensive hardware setups or didn’t offer functionality beyond viewing and sharing notes on a cut. Forscene’s ability to run on almost any device over a standard internet connection and the fact that the software offers the full post-production toolset, provides multicam and multigroup functionality, has auxiliary TC capabilities and the capability to move work created in Forscene across all other leading NLE platforms, convinced Magilla Entertainment that this software was their ideal solution.
“I am positive that using Forscene will save us huge amounts of time early on in the production process – it will bring production closer to post – footage will hit our story producers on the day it was shot! This alone will speed up our workflow substantially,” said Sabine Kertscher, Magilla Entertainment’s VP of Post Production. “Overall, using Forscene will allow us to keep working in the same way, only better and faster. With its excellent added features and total flexibility, it will substantially speed up both production and post.”
Magilla was established in 2009 by long time colleagues and executive producers Matthew Ostrom and Laura Palumbo Johnson; both of whom have been active in the television world for over 20 years. Magilla’s hits include Discovery’s “Moonshiners”, TLC’s “Long Island Medium” and HGTV’s “Beachfront Bargain Hunt.”
“Many of Forscene’s latest developments, including enhanced multicam features and double-system recording capabilities, have been designed specifically to help reality producers save time and money,” said Jason Cowan, director of business development at Forbidden. “Signing leading reality producer Magilla Entertainment is testament to the software’s unique capabilities in this sector and is a great win for our recently expanded team in the Americas.”
NAB Show visitors are invited to visit the Forscene booth at SL5305 for a meeting or demo.