10 January 2022, London – Blackbird plc (AIM:BIRD, OTCQX: BBRDF), the technology licensor, developer and seller of the market-leading cloud native video editing platform, Blackbird, has won a 2021 NAB Show Product of the Year Award.
NAB’s official annual awards program recognizes the most significant and promising new products and technologies showcased by partners of NAB Show. NAB Show Product of the Year Award Winners are selected by a panel of industry experts in 16 categories and announced in a live awards ceremony on NAB Amplify.
Chris Brown, NAB Executive Vice President of Conventions and Business Operations, said: “Winners like Blackbird are revolutionizing the way people experience media and entertainment. The 2021 NAB Show Product of the Year Awards highlight the best of what’s new and celebrate the breakthroughs and advancements within the content industry.”
Blackbird plc CEO, Ian McDonough, added: “Many thanks to the NAB panel who have voted Blackbird as a Product of the Year. The NAB show is the largest and most important in our industry and so it’s a genuine honour and privilege to accept this award. It’s been an incredible award season for us and following our successful fundraise at the end of 2021 I’m incredibly excited about the possibilities that await us in 2022.”
The award follows Blackbird winning the IABM Environmental Sustainability Company of the Year Award 2021 in recognition of its campaign to dramatically reduce carbon emissions within the video production industry. Blackbird’s carbon awareness study titled – ‘Video Shouldn’t Cost the Earth’ – highlights that cloud native Blackbird generates up to 91% less carbon emissions than on premise and cloud based video editing workflows. Blackbird was recently awarded the London Stock Exchange’s Green Economy Mark in recognition of its work in contributing to the green economy – just 2.5% of UK listed companies have been given this esteemed award. In November, Blackbird was crowned Best Tech Company 2021 at the SportsPro OTT Awards.
Blackbird drives awareness, monetization and efficiencies for brands in the sports, news, entertainment and enterprise sectors. Customers include Univision, Tata Communications, EVS, Eurovision Sport, IMG, Deltatre, Sky News Arabia, A+E Networks, BT Sport, NHL, Eleven Sports, Cheddar News, the U.S Department of State and 80 local US news stations with TownNews.
Blackbird is best-of-breed
Jon Hanford - Group CTO, Deltatre