Posted: 30/03/2009
Ogilvy Public Relations commissioned FORscene for the recent launch of two new Nissan models at the Geneva Motor Show. FORscene was chosen for its web-based access and frame accuracy. HD video shot in Geneva was edited in London for use on NissanÂs website, and shown by international broadcasters including BBC, CNBC, Bloomberg, Rai and TVE. Adam Bennett, Production Manager at Ogilvy’s Redworks Broadcast said: “FORscene is well suited to the highly pressured environment where I work, helping quality control in the end product”. Technical Director Neil Evely added: “The workflow support from FORscene helped this innovative project run smoothly. Using FORscene and receiving feeds directly into Redworks Broadcast saved costs on transfers but more importantly, hours in delivery time. WeÂre looking forward to providing FORscene on a commercial basis to our clients”.
Blackbird is best-of-breed
Jon Hanford - Group CTO, Deltatre